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Founded by Adam Rubin, It's Okay is a psychedelic harm reduction education and service provider.  Adam Rubin is a psychedelic harm reduction activist and crisis counselor.  He has devoted his life to supporting others experiencing extreme states of consciousness and creating safety systems at events where people might choose to ingest a psychedelic substance.  He has worked over 50 events around the world since 2015 with many different organizations including the Zendo Project, Kosmicare, White Bird Rock Med, RGX Medical, Take 3 Presents, as well as manages his own teams. He has given trainings to peer support volunteers, local psychedelic communities, event security teams, and event medical teams in attempts to bring deeper understandings around effective ways to support people undergoing a psychedelic crisis.  He has written numerous manuals for event safety teams, and has also written a series of zines titled “The It’s Okay Psychedelic Harm Reduction Series” and distributes them for free to spread information, safety, and community support.  Aside from his work at festivals, Adam co-founded Fireside Project, a national peer support psychedelic phone line, creating their initial training program and manual.

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